ABSOLUT Marketing Disaster

UPDATES- April 6, 2008 Associated Press– Vodka-maker Absolut apologizes, ends ad showing California, Texas as part of Mexico.  First Graphic from this site featured on LA Times Blog that started whole story.

The Actual Ad

L.A. Times blogger La Plaza recently reported that Absolut began a marketing campaign in Mexico called “In an Absolut World” showing a map (see above) of what the Americas might look like in an “Absolut” or, perfect, world.

Well, How about this for a little Motivational Poster for the Absolut Board Room…

New Motivational Poster for absolut Boardroom

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3 Responses to “ABSOLUT Marketing Disaster”

  1. ABSOLUT-LY Contemptible Says:

    […] ScottOnCapeCod‘ has this treat. L.A. Times blogger La Plaza recently reported that Absolut began a marketing campaign in Mexico called “In an Absolut World” showing a map (see above) of what the Americas might look like in an “Absolut” or, perfect, world. […]

  2. nonblondqt Says:

    Absolut ERROR!!

    Fabulous!!!!

  3. ramona Says:

    Yes….please note their successful sales quarter due to sales in US. Push to boycott in all US alcohol serving facilites.

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